Premiere Global Sports | College Division
ABOUT US
Who We Are
Premiere Global Sports | College Division is a dedicated, full-service, collegiate sports travel and hospitality company exclusively focused on "Official" collegiate, conference, and bowl partnerships. For over ten years, our company has been committed to delivering world-class service and the best in fan travel!
Mission Statement
At Premiere Global Sports | College Division, collegiate sports travel, service, and performance are our Passions! Our mission is to use our sports travel, hospitality, event management, college athletics, and sports marketing Experience to build custom alumni, donor, and fan travel partnerships. Our Success is defined by our last tour and the quality of our partnerships.
Our goal with each collegiate partnership is to develop a fan travel program that captures the entire university fan community! We are committed to standards of excellence in service, marketing, branding, revenue, fan experience, and tradition.
Core Beliefs
- Commitment to Excellence
- Superior Customer Service
- Professionalism
- Consultative Approach
- Integrity
- Mutual Accountability
- Problem Solving
Passion. Experience. Success.
EXPERIENCE
Sports Travel
As a division of Premiere Global Sports, Inc., the college division is an integral part of one of the leading sports travel, hospitality, and event companies in the United States. In 2006, our companies traveled over 17,000 fans to the greatest sports and entertainment events around the world. Our activation staff delivers showcase travel and hospitality programs to over 100 collegiate and professional events each year.
At Premiere Global Sports | College Division, our objective is to understand the specific needs and objectives of our collegiate partners and then to create a custom travel program based on those needs! With each partner, Premiere Global Sports | College Division is committed to leveraging our knowledge, buying power, and experience to build "Premiere" travel, hospitality, and event packages and programs!
College Bowl Travel
- BCS Championship Game
- Fiesta Bowl
- Orange Bowl
- Rose Bowl
- Sugar Bowl
- Alamo Bowl
- Meineke Bowl
- Capital One Bowl
- Holiday Bowl
- MPC Computers Bowl
- Outback Bowl
- Papajohn's.com Bowl
College Basketball Travel
- NCAA Final Four
- NCAA Basketball Tournament
- EA Sports Maui Invitational
- ACC Basketball Tournament
- Big East Basketball Tournament
- NIT Tournament
Professional Sports Travel
- Super Bowl
- Daytona 500
- The Masters
- Olympics
- Kentucky Derby
- World Series
- And many more!
PERFORMANCE
At Premiere Global Sports | College Division, our entire organization is committed each day to performance at all levels within the partnership:
- A Commitment to Teamwork
- A Commitment to Service
- A Commitment to Excellence
- A Commitment to Brand Development
- A Commitment to Marketing
- A Commitment to a Quality Product
- A Commitment to a Competitive Price
- A Commitment to Execution
OUR TEAM
Premiere Global Sports | College Division and Premiere Global Sports, LLC combine for over 50 years of sports travel, hospitality, event and marketing experience. Our team has developed, managed, and executed sports travel and hospitality programs for college fans, consumers, and corporate clients of Fortune 1000 companies. Additionally, we have experience working for Universities and, in particular, athletics departments and collegiate athletic development offices so we understand the challenges and goals for the groups with whom we work. Our team is strategically made up of people who have experience in each facet of the sports travel program and it's development.
Christine Dodds Bruce, CMP
Chief Operating Officer
As the Chief Operating Officer for Premiere Global Sports | College Division, Christy delivers tremendous experience in procurement, sales, and event management services. As s certified meeting planner, Christy first joined Dodds in 1985 overseeing group operations and managing football and NCAA tours. Since 1993, Christy has worked on-site overseeing the Rose, Fiesta, Sugar, Orange, Citrus, Holiday and other bowls. In addition, she has managed NCAA Regional and Final Four tours for a variety of Universities throughout the country.
Kenneth K. Bruce
Executive Vice President
As Executive Vice President for Premiere Global Sports | College Division, Ken began his career with Dodds Athletic Tours in 1993 where his expertise in sales, marketing, and event management had been a tremendous asset to the company. His post-season, on-site experience includes the Rose Bowl, Sugar Bowl, Orange Bowl, Fiesta Bowl, Outback Bowl, Liberty Bowl, Cotton Bowl, Holiday Bowl, Sun Bowl and the Gator Bowl. In basketball, he has run NCAA Regional and Final Four programs since 1995.
Brian Cockerham
Vice President of Development
Brian is the Vice President of Development for Premiere Global Sports | College Division and brings 12 years of leadership experience within collegiate athletics. Brian served in roles such as Associate Athletic Director for External Relations and Assistant Athletic Director for Development. Additionally, he was responsible for coordinating the away game travel for donors and fans of the University of Miami and the NC State Wolfpack Club.
Brian Wilder
President - Premiere Sports Travel
Brian is the founder and President of Premiere Sports Travel. Brian brings 10+ years of travel, hospitality, and event management experience where he and his company are recognized as an industry leader in sports travel and hospitality. He nad his staff are responsible for procurement and event management for Premiere Global Sports, Inc.
OUR PLATFORM
Premiere Global Sports, Inc. (PGS) is a holding company formed in 2005 by private equity firm Pfingsten Partners, L.L.C. and sports marketing industry veteran Christopher J. Brennan. The platform consists of companies with leadership positions in consumer and corporate sports and entertainment travel, hospitality, and event management.
www.premieresports.com
www.tseworld.com
www.sportstravel.com
www.tseworldgolf.com
Contact Information
Premiere Global Sports
201 Shannon Oaks Circle
Suite 205
Cary, North Carolina 27511
General Office Line
(919) 481-9511 or 1-800-924-9993
Champaign, IL Office
308 South Neil
Champaign, Illinois 61820
217-373-5067
Christy Bruce
Chief Operating Officer
Direct Line: 217.373.5054
CBruce@premieresports.com
Ken Bruce
Executive Vice President
Direct Line: 217.373.5073
KBruce@premieresports.com
Brian Cockerham
Vice President of Development
Direct Line: 919.228.4080
BC@premieresports.com